3 WeChat Loyalty Program Lessons from Top eCommerce Brands
In recent years, China’s eCommerce ecosystem has demonstrated strong capabilities for attracting new customers through a diversified set of traffic channels. Nonetheless, with such fierce competition, how should brands convert these […]
eCommerce UI/UX: 7 Insights from Mobile Design in Asia
In today’s fast-paced digital landscape, eCommerce success hinges on more than just a great product offering; it requires an exceptional user experience, and it is in Asia where we can […]
China Consumers Association Releases “Health Industry Consumption Trend Development Report”
Recently, the China Consumers Association released the “Health Industry Consumption Trend Development Report,” revealing that the total revenue of China’s health industry is expected to reach 9 trillion yuan by […]
H&H Group Reports 2024 H1 Revenue Of 6.69 Billion Yuan, Swisse China Market Grows By 8.8% Year-On-Year
On August 27th, H&H Group Officially Announced Its 2024 Interim Results. According To The Announcement, For The Six Months Ending June 30, 2024, H&H Group Recorded A Revenue Of 6.69 […]
JuneYao Health 2024 H1 Net Profit Reaches 34.76 Million Yuan
On August 26th, JuneYao Health (605388) Released Its 2024 Half-Year Report. In The First Half Of 2024, The Company Achieved Total Revenue Of 756 Million Yuan, A Year-On-Year Decrease Of […]
Aeve Ingredient Diary Launches Blueberry Lutein Ester Gummies
On August 27th, Ingredient Diary Officially Announced The Launch Of Blueberry Lutein Ester Gummies, Available In Two Flavors: Blueberry Lutein Ester And Prune Probiotic Gummies. According To The Official Introduction, […]
Lele Introduces New Probiotics For Pregnant And Lactating Women
Recently, Lele, In Collaboration With Shenghe Bio, Launched A New Probiotic Product For Pregnant And Lactating Women. The Lele Probiotics For Pregnant And Lactating Women Is A Special Medical Food […]
Inclusion Of Four Substances Including Rehmannia, Ophiopogon, Asparagus, And Citrus Tangerina Into The Food And Drug Substance List
On August 26th, The National Health Commission And The State Administration For Market Regulation Jointly Issued A Notice, Deciding To Officially Include Four Substances—Rehmannia, Ophiopogon, Asparagus, And Citrus Tangerina—Into The […]
Mid-Autumn Festival Marketing Opportunities Across Asia
When autumn rolls around in Asia, it’s not pumpkin spice lattes and Halloween that’s got everyone buzzing. It’s something far more enchanting: the Mid-Autumn Festival — a time when the […]
HPA-China Recognized by NBJ and Receives “Efforts on Behalf of the Industry” Award

This article originally appeared in the Nutrition Business Journal’s Awards Issue. Is there a more important relationship for the global trade of dietary supplements than the U.S.’s relationship with China? Hardly. […]