Strategic Council Membership

Description

Strategic Council Membership is intentionally limited to preserve meaningful executive access and high-quality engagement.

Foundational Industry Leaders Aligned with HPA-Global

Strategic Council Members are recognized as Foundational Industry Leaders aligned with HPA-Global’s mission to strengthen cross-border regulatory clarity, industry dialogue, and responsible market development.

This is the highest level of engagement within the association.

Membership Benefits

Intelligence & Reporting

• Weekly China Updates newsletter
• Monthly Probiotic China – News Bites
• Full historical news archive access
• Annual Comprehensive China Dietary Supplement Industry Report (Digital Edition), covering:
  • Cross-Border E-Commerce analysis
  • Consumer trends
  • Regulatory developments and enforcement shifts
  • Market entry considerations
  • Policy and compliance landscape
• 30% discount on HPA-hosted meetings, functions, and special reports

Executive Advisory Access

• Two private 60-minute strategic advisory sessions annually with the Executive Director
• Advisory sessions may address:
  • China regulatory positioning
  • Cross-border trade and tariff developments
  • Market strategy considerations
  • Risk assessment and policy shifts
  • Industry trend interpretation
• Additional advisory time available at $250 per hour

Help Desk

Email you questions or concerns about your product or market issues to the association. The HPA-Global team will get back to you with guidance usually within 24 hours depending on timezone.

China Market Readiness Review

The Association’s Executive Director Jeff Crowther will have a call with you and your team to review your product and overall China strategy. He will offer suggestions and provide next steps for working with the association’s team or provide introductions to 3rd parties if need be.

Structured Industry Visibility & Amplification

Strategic Council Members receive priority visibility across HPA-Global’s English and Chinese-language platforms.

Video Podcast Exposure

• Two featured video podcast interviews annually (one per six-month period)
• Hosted on HPA-Global Insights
• Topic selected collaboratively
• Promoted through association channels
• Designed to position executives as industry thought leaders

Executive-Level LinkedIn Amplification

• Exposure through the Executive Director’s LinkedIn network (20,000+ followers)
• Inclusion within the Executive Director’s LinkedIn newsletter (3,800+ subscribers)
• Reposting of relevant member announcements, leadership updates, speaking engagements, and industry activities to extend reach within a targeted professional audience
• Reposts may include executive commentary where appropriate
• Company logo listed at the end of each issue.

Chinese-Language Market Exposure

• Visibility through HPA’s & CIRS official WeChat channels (Total Followers: 21,500+)
• Distribution across 20 professional WeChat industry groups
• Structured Chinese-language positioning support for qualifying announcements

Ongoing Newsletter Recognition

• Company logo and hyperlink displayed in each weekly China Updates issue under:
  “China Updates Supported by Our Members.” 52 Issues.

Official Strategic Council Member Logo

• Use of the official HPA-Global logo for display on the member’s website and marketing materials
• Logo may link back to HPA-Global’s website
• Signals alignment with a recognized industry association

Strategic Engagement During Industry Developments

During significant regulatory or market events — including trade policy changes, tariff developments, enforcement shifts, or cross-border disruptions — Strategic Council Members may be invited to share operational perspectives that help inform balanced industry analysis and commentary.

Participation is collaborative and situational.

Preferential Access to Trusted China Regulatory & Legal Partners

Strategic Council Members receive facilitated access to HPA-Global’s long-standing regulatory and legal partners in China.

Services are fee-based and offered at competitive, relationship-based rates. Typically 10% savings for members.

Services include:

China: NHC New Food Raw Material Registration, NHC New Food Additive Registration, SAMR Health Food Registration & Filing (Blue Hat), GACC Overseas Manufacturers Registration, MARA Imported Feed and Pet Food Registration, MARA New Feed and Additives Registration

• Intellectual property registration and brand protection
• Cross-border channel facilitation and social commerce support through vetted partners

US: FDA GRAS Notice, NDIN and CAP, FDA Animal Food GRAS & AAFCO SRIS, FDA Food Facilities Registration, Food Label/Advertisement Information Review, FDA Dietary Supplement Structure/Function Claim Notification

EU: EFSA Novel Food Authorization, EFSA Food Additive Authorization Application, EFSA Food Enzyme & Preparation Application, EU Food Supplements Notification, EFSA Feed Additive Authorization Application

Japan: New Food Additives Registration, Filing for Foods with Function Claims (FFC), Ingredients and Label Review of Food

South Korea: Provisional Recognition of Food Ingredients, Provisional Recognition of Food Additives, Recognition of Functional Ingredients, Health Functional Foods Recognition, Ingredients and Label Review of Food

Engagement with service providers is governed by separate agreements directly between the member company and the respective partner.

Strategic Positioning Summary

Strategic Council Membership provides:

• Executive-level advisory access
• Structured global visibility and amplification
• Cross-border regulatory infrastructure access
• Preferential partner relationships

Public recognition as a Foundational Industry Leader aligned with HPA-Global